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Astronomer Clickstream makes it easy to send your data to Retention Science. Once you follow the steps below, your data will be routed through our platform and pushed to Retention Science in the appropriate format.

What is Retention Science?

Retention Science builds AI software that uses your customer base to make powerful predictions. They take the guesswork out of marketing by breaking down customer trends to develop campaigns.

Retention Science offers an automation suite that includes AI powered website personalization, subscription software, and automated email campaigns that unlock predictive and self-optimizing features that in turn deliver increased engagement and purchase rates.

Why send data to Retention Science using Astronomer Clickstream

Integrating Retention Science with Astronomer Clickstream will better inform their Artificial Intelligence software. Adding your user event data to Retention Science will empower your team to launch more successful marketing campaigns, whether through email or directly on your website.

Learn more about Retention Science

Getting Started with Retention Science and Astronomer Clickstream

Retention Science Side

Once you have an account on Retention Science, work with a Retention Science account manager to:

  • Create your company’s specific remarketing campaign
  • Identify your Site ID and tracking <script> tags

Note: This connector supports client-side analytics.js only. You also need to have instrumented Astronomer inside your website prior to enabling this connector.

Astronomer Side

Paste your Site ID into the Site ID field in your Astronomer Retention Science configuration, and give your new connection a unique name.

Check the Enable On-Site box, click Create Destination and your pipeline will be activated.

Custom Events & Reserved Events

You’ll notice two additional sections in our UI. Both are optional, but you can use these to map custom events to specific Retention Science events.

Note: Retention Science has a list of reserved event names (click, view, email_open, email_click, shopping_cart, checkout_success, search) that should not be entered as custom events. We’ve provided those for mapping in the Reserved Events section of our UI.

Confirm with your Retention Science account manager that the <script> tags for your specific campaigns are being sent as expected.